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Schoenherr advised the founders of 4FIZJO Group, a leading e-commerce retailer in Poland and Central and Eastern Europe, specialising in fitness and physiotherapy equipment, on securing a strategic investment from PortfoLion Capital Partners, a Budapest-based private equity firm.
This partnership is an important step for 4FIZJO, supporting the company's international expansion efforts and reinforcing its presence in the CEE region. With its proprietary brands, 4FIZJO, Tsunami and Mountain Goat, the company has achieved consistent revenue growth and currently operates in six CEE markets, including Poland, Romania and Hungary.
4FIZJO Group is a Polish company specialising in the production and distribution of high-quality fitness, rehabilitation and wellness equipment. Renowned for its innovative approach, 4FIZJO caters to both professional and home users, offering a wide range of products such as resistance bands, foam rollers, massage tools and physiotherapy accessories.
PortfoLion Capital Partners is a prominent investment firm based in Hungary, focusing on venture capital and private equity. It supports innovative start-ups and growth-stage companies across CEE, with particular interest in sectors such as technology, healthcare and consumer services.
The Schoenherr team was led by Marcin Czaprowski (partner) and included Maciej Korzon (associate).
Vienna Capital Partners acted as financial advisor to the sell side.
Linda
Bräuer
Corporate Communications Manager
austria vienna