The Legal 500 Country Comparative Guide 2025: Pharmaceutical Advertising in Bulgaria

The 7th edition of the Legal 500: Pharmaceutical Advertising Comparative Guide offers a pragmatic overview of the law and practice governing pharmaceutical advertising across a wide range of jurisdictions.

Each country chapter outlines the key legal and practical issues currently shaping pharmaceutical advertising, covering topics such as self-regulation, press releases, gifts and samples, grants or donations, anti-bribery rules, as well as the role of regulatory authorities and courts. The guide also provides insight and commentary on the most common challenges faced in each jurisdiction.

Schoenherr experts Elena Todorova and Hristo Hadjiiiliev contributed the chapter on Bulgaria.

Read the full chapter here.